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Why Career Services Teams Need to Think Like CMOs
Career centers do incredible work, but many students don’t know about it. How can career leaders better market their services? uConnect marketing leader Ashley Safranski shares 10 ways career teams can think like CMOs.
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How to Use Data to Drive Student Engagement with Career Services
Learn why data matters in career services and how you can collect, analyze, and share it to engage more students and tell the career center’s story.
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Funding the Future: How Career Centers Can Build Employer Sponsorships That Work
Guest contributor Rebekah Paré shares tactical advice and strategies for how to build an employer sponsorship program that works.
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How Career Services Can Support Marginalized Students in Light of Anti-DEI Policies
Read on for six legally-informed strategies career centers can use to equitably support all students through their web presence—while remaining compliant with changing DEI policies.
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How to Use Video to Engage Gen Z with Career Services
Explore best practices, six strategies, and three examples about how career centers can use video to engage Gen Z students.
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How to Advance Your Career in Higher Ed Career Services Leadership
Dr. Audra Verrier, Associate Vice Provost of Career and Professional Development at Loyola Marymount University, shares five strategies for advancing a career in higher ed career services leadership.
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How Career Services Can Support First-Generation Students
What unique challenges do first-generation students face when it comes to career development? And how can career centers help? Here are five strategies.
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9 Ways to Engage Gen Z with Career Services
How can career centers better engage Gen Z students? Here are 9 strategies (with real-world examples for each).
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How Career Services Can Blend Academic Advising and Career Coaching
Learn how (and why) Washington State University blends academic advising with career coaching.
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Why Career Centers Should Consolidate Their Resources Into One Accessible Place
Learn how (and why) hundreds of career teams are investing in virtual career centers to consolidate and curate their resources and improve student engagement.