It probably comes as no surprise that video is the #1 format for content consumption among Gen Z. But did you know that 91% of Gen Z students prefer watching videos for learning purposes? This makes it critical for career teams to support and engage students with video content to meet students where they’re at.
Join us for a webinar discussion that will cover strategies and best practices for career services teams who are eager to start (or better) leverage video content as a way to engage their Gen Z student population. Featuring Willie Wittezehler, Creative Director at Roadtrip Nation, a nonprofit organization that provides resources and tools to help people explore careers and build lives around their passions. Roadtrip Nation has conducted over 3,500 video interviews with leaders from around the world who have turned their interests into their careers. Roadtrip Nation is a headline partner for Candid Career+, an expansive and curated library of career-focused video content.
During this one-hour discussion, Willie will cover:
- Why Gen Z prefers video for content consumption
- Trends around video content and formats
- Why video should be a key part of every career center’s content strategy
- Why video as a format is uniquely well-suited to provide students with real insight into career pathways
- Strategies for how to leverage and promote video content to support Gen Z students
- And more!
Attendees will also have the opportunity to submit their questions as part of the audience Q&A to wrap up the webinar.
Note: This webinar will be hosted in the Career Everywhere community. To register for the webinar, you’ll first need to join the community. Click “Register” below to learn more and join.
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Register to join us on June 26
About Willie Wittezehler:
Willie Wittezehler: Author, Filmmaker, and Creative Director at Roadtrip Nation
Professional road-tripper Willie Wittezehler has produced and directed Roadtrip Nation’s award-winning documentaries and been behind the lens for over 200 interviews from all walks of life. With over 60,000 miles clockedin Roadtrip Nation’s Green RV, he’s not set foot in 49 of 50 United States (someday he’ll make it to North Dakota!). He also co-authored the New York Times bestselling book “Roadmap: The Get-It-Together Guide for Figuring Out What To Do With Your Life.”
About Roadtrip Nation:
Roadtrip Nation is a part of Strada Collaborative, a nonprofit organization whose mission is to empower all learners–and those who serve them–by providing the critical resources, educational support, and career experiences that lead to equitable education and employment pathways.